New Tena Lady advert

So embarrassing I remember the good old days when adverts for such items were only displayed discretely in women's mags!

Actually its always an advert for womens pads, and that is infuriating because men also have this "problem".

I cannot imagine what an advert for male pads would portray ! Maybe a hunky man in tight jeans patting his backside and saying "It doesn't show" !

I wrote to Tena a few years back asking why only women were portrayed in their incontinence product advertisements. Of course I didn't hear back.
This really annoys me as it portrays to society that incontinence is a women only problem, which it most certainly is not.

I have seen an advert lately for men’s tena pads!

I don't like the way it's portrayed as an inevitable problem for older women, part of normal life rather than a medical thing. If I ever started 'leaking' I'd go straight to the GP - not buy nappies!

Exactly Hetty they want you to believe it's completely normal so you carry on buying their expensive products!

For some people, though, it is completely normal.