From Wiki:
In 2000, Staffordshire University received negative press coverage when a module on the sociological importance of football which had been designed for students taking sociology, sports science, or media studies was portrayed as a "degree in David Beckham Studies". A professor for the department stressed that the course would not focus on Beckham, and that the module examines "the rise of football from its folk origins in the 17th century, to the power it's become and the central place it occupies in British culture, and indeed world culture, today"