I agree, many people wonāt know but thatās not really the point is it - particularly from the party governing our country. I would imagine that for some people e.g. military personnel, it would be an important symbol. Particularly ironic, as flying it the wrong way round is a coded distress signal!
Of course, itās not Sunakās job to check this stuff - not saying it is! Heās surrounded by an entire team of aids and marketing people to make sure every little detail is correct. Theyāre supposed to check that daft photos, like the ones above, arenāt taken and that, if youāre going to proudly fly the countryās flag in your campaign video, itās the right way round!