Advertisers need to stop all the fast-talking, annoying voice-over ads that are nothing but annoying. For years I have turned the volume down on TV & radio so that I do not have to listen to the tripe any more. I am also fed-up with the way my age group are portrayed as perfect: big homes, huge well-tended gardens, perfect bodies, hair, make-up, teeth etc to go with perfect lifestyles, yachting around the world, cruising etc. I wish ads aimed at any age group were more realistic, showed normal flaws and all people and stopped being so patronising. Current advertising is a headache, jarring and sometimes bears no resemblance to the truth! I have little that's positive to say about the dreadful state of the advertising that seems to take up far too much air time and most of which is irrelevant to me. Oh, and also hate the way the volume seems to increase for ads - deafen you with drivel.