After contributing to this thread further up I decided to look at houses for sale in my village on Rightmove.
I suddenly noticed that more expensive homes, £700,000 (in Oxfordshire), which means almost any detached 4 bedroomed house seem to have been styled and decluttered by a professional before photography - and the result is dreadful.
Lots of houses that end up looking like cheap hotels, because the stylists, obviously cheap local ones who usually only work on new estates, work by denuding each room of everything except furniture. No pictures, ornaments, rugs, cushions, no colour. Premier Inn rather than boutique hotel, utterly inappropriate to the quality and price of the house being sold. They are probably back to normal by the time the viewings take place
As Vange says above Nothing worse than walking into a house which feels colder than the temperature outside That applies to the photos in the estate agent's details as well