We all, well most of us, swear when something bad happens suddenly. This is normal.
I think most of us object to swearing in normal discourse, especially when small children do it. It isn't cute, and it isn't OK. And I agree we could do without in on the telly.
I think adults who sprinkle the eff word throughout their speech, do it to gain thinking time, and to avoid having to come up with appropriate adjectives. Then their children copy them.
Sad.
Fruit flies - help needed please.
Army horses loose on London streets
Have any of you got all electric cars? Pros and cons please.