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Charity TV Advertising

(7 Posts)
NanaTuesday Mon 02-Dec-24 15:47:05

A Wet Windy dull Monday afternoon & my DH & are watching ‘House in the Sun’ Channel 4 .
We are absolutely amazed by the amount of adverts for Charity donations , complete overload
NSPCC,
Water Aid ,
Crisis
Medicef Sans Frontiers
Heal Broken Hearts ( Donkey’s)
And they all ask for specific amounts £££££

Septimia Mon 02-Dec-24 15:52:32

I think they deliberately pick the time of day when older, softer-hearted (vulnerable?) people are watching television.

I also get annoyed by the charities that send you "stuff" with "no obligation" to buy, even though you feel morally obliged to make a donation for it. I usually bin it, partly because the address labels they send are invariably incorrect. Sometimes I do donate to these charities, but via their website instead.

Allsorts Mon 02-Dec-24 15:59:28

It worries me the high admin and advertising some charities have along with highly paid staff. Doing my research and am appalled at some, I support Salvation Army as I read what a high percentage goes to the people they are there to help, however they also have a big advert on tv.

Esmay Mon 02-Dec-24 16:05:01

Usually sandwiched between funeral plans .I also support the Salvation Army and know several members of their temple .
The only reason that I haven't joined I enjoy an alcoholic drink when out .

Redhead56 Mon 02-Dec-24 19:58:17

I willingly give to various charities without being asked or prompted to do so. I do object to being told how much to donate especially on the tv ads. Recently I was pounced on as soon as I walked into a Tesco store collecting for a food bank. I donate to a few local food banks every week so I don’t have an objection to them.

I do however have an objection to the approach by some of the people collecting. I collected for a charity years ago and I was specifically told not to be pushy as it can put people off.

ferry23 Tue 03-Dec-24 07:27:09

Allsorts

It worries me the high admin and advertising some charities have along with highly paid staff. Doing my research and am appalled at some, I support Salvation Army as I read what a high percentage goes to the people they are there to help, however they also have a big advert on tv.

Running a national or international charity is exactly the same as running a large corporation. If that charity is to succeed in reaching its goals and be efficiently and effectively managed then it follows that those in senior management should be paid accordingly.

The organisation is the charity - not the people who work for it.

If for example the CEO of the RNLI stepped down and a less experienced person took on the role resulting in a drop in fundraising, low staff morale and a drop in the number of volunteers surely that would be a bad thing?

I worked in the charitable sector for over 30 years and I can safely say that the majority of charity workers work longer hours, have way fewer perks and are prepared to make more personal sacrifices than most in the private or public sector.

It may be different now, but employed fundraisers usually worked on a 1/10 cost benefit ratio. I.e for every pound it cost the charity, £10 should be raised.

NanaTuesday Tue 03-Dec-24 09:17:22

The aim of any Charity is to raise money for its cause , which is not an issue for me , having worked in the Charity Sector for 13 years before retirement.
I realise TV adverts may well add to the impact & prompt donations BUT my issue is with the amount on repeat during a 1 hour TV programme !
I can only imagine if this is a daily recurring advertisement that like mentioned above many vulnerable people will be making donations . However what if these same people then donate to ALL those charity that’s just not good to know .