When I read a journalist's version of some interesting research, I like to take a look at the actual research. Not that I can always understand the detail, but there is usually more meat and less fantasy, and you can see how the research was carried out.
So an article in the science pages of the DT on a report by the Encyclopedia Britannica on common scientific misconceptions (From a list of options, 16% of 1,000 people believed radioactivity was discovered by Dr Emmett Brown, a character from the Back to the Future films - about 1 in 6) sent me looking for the report.
I wanted to see whether they quoted a significance rating for this finding, compared with what could have been achieved quite randomly. How many options were there, and what were they? After all, the EB is a respected institution, isn't it? They would not publish a misleading result.
It does not appear to be accessible. Apparently EB is launching "Britannica Pathways" to help science teachers correct these misconceptions - for a cost I assume? (Are science teachers not supposed to teach proper science anyway?)
Surely one of the ways to improve everyone's scientific knowledge is to make facts available to all, and for journalists to make sure they find out and pass on the quality of the research as well as the astounding conclusions?