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Baby Boomers

(38 Posts)
KathyMBA Thu 26-Jul-12 11:17:08

Dear all,

I am an MBA student at Durham University and I am currently conducting a business project in light of my dissertation. I am trying to determine the main differences in consumer decision-making styles between German and UK baby boomers (born between 1946 and 1968). I am looking for British citizens that fall into that age bracket and would be willing to participate in an online survey that takes about 5 minutes. Any help would be greatly appreciated! Here is the link to the survey:

https://www.surveymonkey.com/s/7YRH89K

Thank you so much for taking the time to participate! You really helped me out a lot!

jeni Thu 26-Jul-12 11:27:43

Reported

Anagram Thu 26-Jul-12 11:31:18

Why?

goldengirl Thu 26-Jul-12 12:08:35

Why is this reported? It's a wellknown survey site. Is it not bona fide? I wouldn't call 1968 a baby boomer period though!

Anagram Thu 26-Jul-12 12:25:11

You're right, goldengirl! They'd only be 44 now....hmm

Elegran Thu 26-Jul-12 12:34:31

That is the usual confusion. So many peole are unaware that a baby-boomer was someone born into the baby boom just after WWII and think that it means someone born into an economic boom - which was emphatically not the case in the immediate post-war years or for some time afterwards.

KathyMBA Thu 26-Jul-12 12:54:01

Hi - I am the person conducting the survey and the survey is solely for the purposes of my dissertation and all information will be treated anonymously. I don't ask for personal information such as names or date of birth. I am solely asking for demographics such as age (because it is vital to my study), educational background, etc. I posted the link on here because I do not have a vast network of British people that were born between 1946 and 1968. Anyone that would be willing to participate would help me very much. I am trying to get around 100 responses. Please don't take offense in this - it is really purely for me to gather information on how British Baby Boomers make their consumer decisions.

tanith Thu 26-Jul-12 13:00:09

Kathy the link isn't working for me...

whenim64 Thu 26-Jul-12 13:00:21

Kathy this is the response I got when I clicked on your link:

Your search - https://www.surveymonkey.com/s/7YRH89K - did not match any documents.

Can you give it us again, please?

KathyMBA Thu 26-Jul-12 13:05:34

Sure, here is the link again:

https://www.surveymonkey.com/s/7YRH89K

I really hope it works now! Thank you so much for participating! I really appreciate it! grin)

Anagram Thu 26-Jul-12 13:09:24

Did you take our point about the term 'baby boomers', Kathy?

harrigran Thu 26-Jul-12 13:12:52

Shouldn't this type of query be on the media thread ?

KathyMBA Thu 26-Jul-12 13:18:16

Dear Anagram,

yes, thank you so much! It should say 1964! I updated in my survey! Great of you to point this out! I appreciate it!

whenim64 Thu 26-Jul-12 13:31:18

Kathy your list of education levels is a bit confusing as it only refers to postgraduate university, and not degree with or without honours.

absentgrana Thu 26-Jul-12 13:37:57

when It does give undergraduate level, just above postgraduate.

JessM Thu 26-Jul-12 13:42:05

kathy this is a social networking site and it has owners. Before using the site for such a purpose it would polite, to say the least, to contact the owners and ask permission!
You would not barge into any other organisation and start recruiting its members or customers for your research without asking permission would you? Part of learning to do research is learning how to do it ethically and professionally.

KathyMBA Thu 26-Jul-12 14:12:02

Dear JessM, I am so sorry for upsetting you! I did send an email to the owners of the website. If it was not OK for me to post my survey request here, I have asked them to remove it as I cannot do that myself. It was absolutely not my intention to abuse this site at all. I was just talking to a friend yesterday, telling her about my difficulties in finding respondents to my survey and she recommended that I post a link to the survey here.

Nonu Thu 26-Jul-12 14:17:25

Don"t think she"s barging in , she did ask permission , just for interest sake who does own this sight ? confused

JessM Thu 26-Jul-12 14:44:39

Well that is fine if you asked permission Kathy but we do from time to time have students who do not. And not infrequently people who are trying to advertise in a covert way, by saying "please fill in my survey". If you are doing an MBA you will be familiar with these indirect methods of marketing.
You have not upset me. Perhaps if GN were to indicate that non-members had asked their permission then it would be clear that it is not an unwanted approach.
Gransnet owns the site - in other words an offshoot of Mumsnet.

whenim64 Thu 26-Jul-12 15:07:27

absent I saw undergraduate level, but then there was only a coverall for postgraduate that doesn't separate degree graduate and masters, and then it goes on to PhD. Wasn't sure where I was supposed to tick.

kittylester Thu 26-Jul-12 16:28:52

Never mind education - I don't live in a city! grin

petallus Thu 26-Jul-12 17:27:07

It's quite standard now to find participants for research through the net.

Kathy I'll do your survey in the next hour or two.

petallus Thu 26-Jul-12 17:28:21

Just had a look Kathy and find I am too old - born 1943.

I've always thought of myself as an early baby boomer though!

Grannylin Thu 26-Jul-12 17:34:08

I recently did a survey for a Plymouth Uni student's doctorate and got an M and S voucher for £5grin

Elegran Thu 26-Jul-12 17:34:38

kathy i am not even sure I would include 1964 in the babyboomer era. My interpretation of it is approximately ten years from 1943 on - maybe fifteen years at the most to allow for returning ex-servicemen to complete their families. That takes us up to 1958 or so.

We may all seem much the same great age to you from your young standpoint, but a few years make all the difference - think of those who are ten years older or younger than you. I have children born within your parameters, and I would not count them as baby-boomers.