I drink instant low calorie (!) hot chocolate all year round, it's my evening treat. We don't have biscuits, sweets, crisps etc in the house, because I'd eat them.
At Christmas, I do make one of these hot chocolate stations, pure indulgence, but simply done. I use a shallow wooden tray, and add my usual jar of hot chocolate, Christmas mugs, and a glass jar filled with those tiny marshmallows. It makes it seem even more of a treat!
After Christmas, the hot chocolate goes back on the normal tray with the coffees, and the other things are packed away till next year. It's a Christmas thing!
Take care xx