Packaging not improved!

Sorry - no idea why that posted!
Anyway - you used to stand it on the lid so the liquid touched the ball. Now it's been redesigned so all the writing etc is upside down if you do that. Why?

No idea but has the price gone up??
I expect they paid a rebranding expert ££££££.

I didn’t know what you meant so looked it up, I still dont know what you mean.

*Theexwife the last one I bought from Superdrug is a different shape and designed to stand on the opposite end from the lid - if you do that, the roll-on ball dries out.
I know it's a minor complaint but I do wonder why anyone thought this change was a good idea!

Do you need to read what is written on it? Like the HP sauce label?
Might it be designed for the Antipodean market?
This is the one I bought yesterday, but I see it is Dove, not Sure

Have you checked they haven’t just stuck the label on the wrong way round?

The one I bought a couple of weeks ago is like those shown. If the new design makes it easier to get the top off when it’s new I’m all in favour. I sometimes have to ask my husband to do it.