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Should charity adverts be restricted before Christmas ?

(52 Posts)
Whethertomorrow Tue 03-Dec-24 17:27:17

I’m always gloomy at this time of year and I could never work out why. I now know why. I’ve spent quite a lot of the past couple of weeks suppressing guilt and tears because of the never ending charity adverts.

There is a constant stream of exceedingly gloomy adverts for very worthy causes and no matter how much I fast forward they still make an impact.

In one advert alone break there were 3 charity ones. There are adverts for every single cause going, from donkeys to homeless to tigers to disabled children. Every single one nicks my heart and I wish I could give to them all, but I can’t. I end up feeling callous and cold hearted.

I wish this seemingly non ending bombardment could be more regulated and the sheer repetitive amount be reduced to perhaps one per advertisement break or between set hours only.

Does anyone know if the charities actually gain any financial benefit from these adverts or does the expenditure on making videos and buying the advertisement times outweigh donations?

I also wonder why they push their causes so much before Christmas. Surely this is the time when people don’t have the cash to spend on charity, they are trying to provide for a good Christmas for their families instead, particularly now when times are hard.

What does anyone else think? I’d love to know your thoughts. Please don’t be harsh on me.

Wheniwasyourage Tue 03-Dec-24 22:10:50

I suppose they must get some return for their payment to the TV companies, Whethertomorrow or they wouldn't do it. It is a bit of overload at this time of year though, and I understand that it makes you feel bad that you can't help them all. Nobody can help them all, so you have to make your own decisions about which charity or charities you want to support and how much you want to donate. Then stick to that and try to ignore the constant barrage of appeals. After all, there will always be someone else who will prefer a charity which is not on your list. Consider that these adverts are probably aimed at younger people who have not yet thought of a favourite charity of their own. flowers

MissAdventure Tue 03-Dec-24 22:22:09

I've no objection to them being shown around Christmas time, because that is when you'd hope people might be touched by the spirit of giving to those less fortunate.

It's uncomfortable watching, but most people could spare a pound or two, instead of spending it on napkins, or pigs in blankets, or any of the other trimmings.

RosiesMaw2 Tue 03-Dec-24 22:44:59

I think it is exactly the right time to jog our consciences at a time when most people are splashing the cash or tapping the financial app don’t you?

Anniebach Tue 03-Dec-24 22:45:54

I have no objection to them being shown, they need money so
are asking for money in a season of Goodwill

Allira Tue 03-Dec-24 22:49:09

RosiesMaw2

I think it is exactly the right time to jog our consciences at a time when most people are splashing the cash or tapping the financial app don’t you?

I agree.

I've just sent for charity Christmas cards which are cheaper than the stamp which goes on them.

Chocolatelovinggran Wed 04-Dec-24 08:56:45

I must acknowledge how generous some people are . We had a stall in a large supermarket last week to explain how our foodbank works, and asking if people could add a tin or packet to their shopping to donate.
The response was overwhelming. Of course, some replies were less than courteous (!) and there were those who said they couldn't afford it, which was completely understandable, but it was a pretty heartwarming morning.

Granmarderby10 Wed 04-Dec-24 09:08:15

I miss most adverts by watching BBC . Daytime tv does seem to lay it on thick with these ads plus funeral plans.
My advice is get a good recorder and then zoom through them.
No need to drown in a sea of sorrow especially if you have done what you possibly can by way of charitable acts.

Louella12 Wed 04-Dec-24 09:11:49

I have no problem with them being shown but I do wonder about the request for an actual amount. £19 for some and I saw one for about £28 the other day.

Of course when you go to donate they give you options to give what you like but I wonder if people are put off with the prices shown on the advert.

MissAdventure Wed 04-Dec-24 09:16:30

Without a doubt, I'd say.
There's no way I'd be dictated to about how much I can give, or told I must have a direct debit arrangement.

Those donkey ads, though, they really, really get to me.

RosiesMaw2 Wed 04-Dec-24 09:16:31

Louella12

I have no problem with them being shown but I do wonder about the request for an actual amount. £19 for some and I saw one for about £28 the other day.

Of course when you go to donate they give you options to give what you like but I wonder if people are put off with the prices shown on the advert.

I wonder what those amounts represent?
Sometime people like to donate for something specific such as food for a day, bedding, a night in a shelter etc rather than a generic £5 £10 or £25

Witzend Wed 04-Dec-24 09:33:38

I mute a lot of ads, on both radio* and TV. Not usually any charity ones, just those that particularly irritate me, especially those with anyone in ecstasies about FRESH!!!!

Pre Christmas is a time when I do habitually donate to charities for the homeless, though. They make me particularly grateful for having a warm, secure roof over my head.

*Classic FM is awash with particularly irritating ones, over and over and over. All too often I forget to un-mute though….

Jaxjacky Wed 04-Dec-24 10:06:05

I ignore them, our monthly DD’s got to local charities of our choice and extra to the homeless society in Southampton at Christmas.

Freya5 Wed 04-Dec-24 11:25:03

I always buy charity Christmas cards, and donate to my charities of choice.

Elegran Wed 04-Dec-24 12:21:26

Christmas is when people are most likely to be generous, so the charities probably do benefit from putting their needs in front of people.
I do agree though that they would be better saying "It costs us £XX a day to provide such-and-such a thing for someone, please send us that much" instead of just stating what seems a random amount.

RieW Wed 04-Dec-24 12:33:22

Definitely not ban them. It's hard enough for charities to stay viable as it is. Stop them from political activism if anything. Although what left is there that hasn't been politicised.

Georgesgran Wed 04-Dec-24 17:06:57

It’s the donkeys and bears that get to me MissA but I have direct debits to them.

MissAdventure Wed 04-Dec-24 17:11:17

Ah, that's nice to hear.
It's difficult to decide who to support, I found.

BlueBelle Wed 04-Dec-24 17:41:14

Surely when we are all sitting cosy with full bellies and decorations that is the exact time to show charity ads making us realise it’s not so good for everyone

DamaskRose Wed 04-Dec-24 18:01:48

Absolutely don’t pull them, if even a few people donate I’ll put up with feeling uncomfortable.

VenusDeVillendorf Thu 05-Dec-24 14:18:17

I think you have what’s called “compassion fatigue” OP. It’s exhausting isn’t it?

Be kind to yourself and choose one charity and show them your love with a small direct debit, and a small legacy in you will!

You’re not responsible for all the ills of the world, and you have the power to vote in those who will change policy towards those less fortunate.

Sarahr Thu 05-Dec-24 14:20:16

We have a charity which we like to donate to.
The ads will get a few people reaching for their phones to donate, but not us.

Secondwind Thu 05-Dec-24 14:30:06

I see exactly where you are coming from Whethertomorrow
Someone I know wanted help with an online charity donation. They were responding to a mailshot. It transpired that they were being inundated with postal requests for money by charities and were donating to all of them because they felt they an obligation. I was so shocked at what they were telling me. I dread to think of the impact these very engineered TV adverts might have on some people.
I’ve cut down on charity donations over the years and very felt guilty stopping some of the direct debits.

Jaye53 Thu 05-Dec-24 14:37:28

There was a case of an elderly lady who committed suicide as she said she couldn't afford to send replies to charities donations sent to her through post.her house was full of charity begging letters . Ive never forgotten it. horrific

Emilymaria Thu 05-Dec-24 14:37:52

We give about half a dozen Christmas cards to nearest/dearest and donate a significant sum to local charities in addition to those we support year round. No cash to the privatised ‘Royal’ Mail, and kinder to the environment.