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What's wrong with being a Sainbury's Shopper?

(90 Posts)
kittylester Sat 29-Mar-25 20:00:11

A few times lately I have heard people say 'oh they shop in Sainsbury's' used in a dismissive way as though the person has more money than sense.

Is that how other grans see it?

Allira Sun 30-Mar-25 12:44:51

My nearest are Aldi a short bus ride away and Asda a 15 minute walk so they are my go to supermarkets I think both are not as cheap as believed I must say Asda label stuff is pretty rank but otherwise I m happy enough with them

Asda is just too huge, I can't cope with it. As well as having all self-service tills.

I think that Waitrose is not as expensive as some might think if you're a canny shopper.
Our Waitrose had a café too but just lately has only served coffee and cake because they can't find kitchen staff.

However, Lidl seems to have the best fruit and veg imo.

flappergirl Sun 30-Mar-25 11:57:52

Sainsbury's used to be considered a somewhat upmarket, or at least middle class choice of supermarket. You could buy fancy cheeses there like Camembert and Port Salut for example and things like avocados back in the 70's, whereas you couldn't in supermarkets like Finefare (was that just Bristol?) and Tesco. There was far less choice back then. I guess the reputation stuck.

BlueBelle Sun 30-Mar-25 08:56:48

I ve never been in a Waitrose and think only once in Sainsbury’s (on holiday years ago ) neither in my town
I consider them both upmarket supermarkets but would never sneer at anyone for going there, good luck to them, M and S is too expensive for me
My nearest are Aldi a short bus ride away and Asda a 15 minute walk so they are my go to supermarkets I think both are not as cheap as believed I must say Asda label stuff is pretty rank but otherwise I m happy enough with them
I prefer Lldl to Aldi but it’s a more convoluting bus ride away, 2 buses one only every hour so although I live in a town all the blxxxy shops are now out on blxxxy ‘out of town’ malls no good if you haven’t got a car

Astitchintime Sun 30-Mar-25 08:43:58

Our nearest Waitrose is 25 miles away so shopping there is out of the question - and I don't like shopping online! Our nearest supermarket is Asda which we never use by the way as access is horrendous.
Main food shopping is done at Tesco although we use an independent butcher for meat and have fresh fish delivered every week - which means our meat and fish ARE fish and not been frozen, repackaged, and moved around the world before we purchase it.

NanKate Sun 30-Mar-25 08:40:27

We have a large and a small Sainsbury’s in our riverside town where I shop. Our small Waitrose was changed into a Lidl so we go to the next town once a month to Waitrose. We also have a M and S Food store which I also use weekly. When we visit our son who lives in a village near Brighton I use his Co-Op and really like it. We are lucky to have such a choice.

FriedGreenTomatoes2 Sun 30-Mar-25 08:38:24

This was how the square looked when we bought 16 years ago. Since then there’s Iceland (where the white boarding is) with Home Bargains, Thornton’s and Greggs!
Perfect for #lazygran

M0nica Sun 30-Mar-25 08:34:47

I am a country dweller. I go food shopping once a week and use a medium sized Waitrose in a town centre with lots of other shops and services, so that I can do everything from go to the dentist to have my hair done at the same time.

Visiting any other supermarket, would mean driving around the area from town to town and shop to shop, plus a town centre visit for other things and the car costs, not to mention time wasted, would far outweigh any possible savings in money by using a cheaper supermarket.

How much you 'save' (or not) by using one supermarket rather than another, depends on what food you buy and eat. These supermarket comparisons are based on notional baskets of food and you could go to the cheapest supermarket and spend more than at the most expensive, if you are buying things not in the standard comparison basket.

Supermarkets deliberately keep items in 'the standard food comparison basket' cheap, in order to do well in these comparisons, often choosing to loss lead with these products, but then choose to load the prices of items not in the basket. Prices will also vary from shop to shop in the same chain, depending on the area the shop is in.

I suspect that Waitrose are quite deliberate in their pricing to make sure their basket is fractionally more expensive. Doing this helps support their positioning of themselves as an upmarket supermarket, that people will shop in for the vicarious feeling of luxury living for very little extra cost. very good for business.

FriedGreenTomatoes2 Sun 30-Mar-25 08:33:38

Sainsbury’s is right below us and Aldi too, two floors down in the lift. It would be daft to go further afield on a regular basis!

LucyAnna5 Sun 30-Mar-25 08:21:25

Like others, I’ve only heard that said about Waitrose. I would say Sainsburys is middle range, price wise. We have a weekly delivery from Sainsburys and are pretty satisfied with that. There’s a Waitrose nearby which is very nice to shop in - the staff are very pleasant and helpful - but it’s a bit pricey!

TerriBull Sun 30-Mar-25 08:21:14

I really don't know confused. A middle ranking supermarket I would have thought, certainly not the Waitrose experience. I do quite a bit of shopping in Sainsbury's but we have a brand new Aldi in town so I've been lured there of late, it undercuts Sainsbury' on quite a few of the lines I previously bought in Sainsbury's, Aldi has been an excellent addition, next door to John Lewis and Waitrose too, where I also shop for a few items. I shop between those 3 and M&S. I wouldn't deride anyone's choice of supermarket, horses for courses. I like the fact that I have 4 good food retailers where I live that gives us consumers plenty of choice.

fancythat Sun 30-Mar-25 08:13:36

I have heard it said.

And thinking about it, the two "poshest" people I know, shop there.
Though I hadnt put two and two together about them.

loopyloo Sun 30-Mar-25 08:13:22

Hmm no-one has mentioned Tesco....

NotAGran55 Sun 30-Mar-25 08:10:50

I’ve never heard that about Sainsbury’s.

I haven’t shopped in there since our local one was fined £19K for rat droppings in the shop. The company was also fine £1M for a health and security breach at the same branch, causing a serious injury to a disabled shopper during lockdown.

I shop in Aldi for washing powder and dishwasher stuff, Lidl for coffee pods and Waitrose for everything else.

glasshalffullagain Sun 30-Mar-25 08:10:26

I find that advert about Sainsbury's very annoying! Trying to suggest you need to be made of money to shop there. It's absolutely nothing special at all.
Booths, on the other hand.....

Greyduster Sun 30-Mar-25 08:10:09

I’ve only heard that related to Waitrose. I do like Sainsburys but spend far too much in there. In the early days of Aldi lots of people were very sniffy about it, including my nephew’s wife who said she wouldn’t be seen dead in there. I now run into her there regularly😂. DD shops at Sainsburys but is not averse to popping across to Aldi “for a few bits” now and then. I wish we had a Lidl nearer to us - I really like Lidl.

Whiff Sun 30-Mar-25 08:07:28

I have shopped at Sainsbury's since 1981 when we got married . Had Sainsbury's delivery when my husband became terminal in 2003. Still have Sainsbury's delivery every 6-7weeks but do a top up stop either at my local Sainsbury's or Aldi as they are both close to where I live . Never lived where there was a large Tesco or Asda and I don't drive.

Where I used to live I did my top up shop at Waitrose as it was the closest supermarket to where I used to live .

You can get your bargains at all supermarkets I just shop where it's convenient for me. But I do like Sainsbury's own brands over other supermarket's but saying that there are are few things at Aldi I like as well.

I think it's a case of shopping where its convenient for you .

GrannyGravy13 Sun 30-Mar-25 08:05:45

Allira we have a very good local farm shop which I use for nearly all my fruit and veg, along with pork and beef.

It also has a very nice cafe, using its own produce.

Sarnia Sun 30-Mar-25 07:50:41

I have always considered Sainsbury's to be middle of the road where supermarkets are concerned.
At the top end there is M&S and Waitrose and at the lower end you have Lidl, Aldi and Asda. The other supermarkets such as Sainsbury's and Morrisons are in-between.

nanna8 Sun 30-Mar-25 07:37:13

We used to get funny comments about Aldi but it is now the most popular supermarket where we live so everyone loves it now. My mum always shopped at Waitrose because it wasn’t as crowded as Sainsbury’s back in the day. She struggled with walking and balance.

Allira Sat 29-Mar-25 22:26:39

GrannyGravy13

I am doomed

I shop between Aldi, M & S, Sainsbury’s in store and Waitrose for delivery!

Tesco, Waitrose, M&S, Lidl and farm shop 😁

Charleygirl5 Sat 29-Mar-25 21:52:53

Waitrose is my nearest and I do shop there but I am price conscience and it is usually for a treat I fancy. I do online shopping at Morrisons. I used to use Sainsbirys until the driver had a supposed nervous breakdown in the street and I was left with half of my delivery. That put me off.

Cabbie21 Sat 29-Mar-25 21:33:47

There is an advert where someone infers that Sainsbury’s is unaffordable, but shows that is wrong. I don’t watch ads so I’m not quite sure how it goes.

I shop wherever is convenient. When Aldi opened near me, I started to shop there. When DH was alive we had deliveries, either Morrisons or Sainsbury’s. There is only a small Sainsbury’s near me with not much choice. The nearby Co-op is better. My nearest big supermarket is Morrisons but I rarely go there. I’ve got used to Aldi and get overwhelmed by so much choice in bigger shops.

Doodledog Sat 29-Mar-25 21:10:11

I suspect that most people shop where is convenient. Parking, proximity etc matter more than loyalty to a store. Yes, there are some price differentials, but nowhere near as much as the stores would like us to believe. Sainsbury's price matches with Aldi and Asda anyway, so it's not a consideration.

dragonfly46 Sat 29-Mar-25 20:51:15

My main shop is from Ocado and my top up from Sainsbury’s or M&S. The fashion seems to be that Lidl or Aldi are the places to go but I find the former offers more choice which are cheaper but lack the quality.

crazyH Sat 29-Mar-25 20:51:13

Me too - I shop in Asda (leaves head on block)