About 10 years ago my daughter worked part time in John Lewis. After the launch of the Christmas ad where the old man was living on the moon looking through a telescope at a family/little girl enjoying Christmas..ect. staff were asked at the morning briefing , what they thought, my daughter said she thought it was creepy....she was told off by her section manager and called hard hearted by some of the long standing staff... poor lass, but she held her ground!
In those days conformity was very strong amongst staff. I believe it has become a lot more relaxed these days.