Yeah this view has been kicked around the office a bit this year. The article is a bit heavy on the subject.
Moustaches (and beards) are very popular in SA (where I grew up), I don't see those men feeling ridiculed or marginalised, they'd probably just add a little 'soul patch' for Movember and ask for extra money. That's what it is all about, raising awareness and raising money.
Perhaps Arianne can have a go at the Shelter Christmas jumper campaign too. I've never worn or owned one in my life, doesn't feature in my frame of reference. But they want to do it at work, and we all eat cake, so I'll go and buy a £10 one from Tesco and wear it on the day.