I suspect that the 'every family wastes £700 of food a year' is really: If we average food waste from all sources, homes, supermarkets, hospitals etc it is the equivalent of every family wasting £700 a year.
Supermarket's like Tesco are majorly at fault here. They sell so much in large packs or multi packs. In France you can, for example, buy milk by the pack or break the pack open, take just one carton out and just buy that, other people wanting single packets will take the others.
I do not like chilled drinks , I prefer them at room temperature and if I am grabbing a supermarket sandwich lunch I find that chilled water is all that is available in individual small bottles because if I go to the drinks section, all the small bottles are in packs, which in the UK you cannot break open and take just one.
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