I wouldn’t know the demographics, I would imagine it’s probably 60% men. I have to say I never feel for the sternum and never have. It’s very obvious on a real person where you have to put your hands, slightly more difficult on a child.
Under wires would make no difference to how far you push down, it is about a third of the depth of the body, you have to press hard to do that so a little thing like an underwire would not even feature.
Strangely enough most of my survival to hospital cases have been women although I’m not sure why.