jiggle
saw this advertised on twitter so hope I am not too late. do you thing supermarket value brands really are value - or does it work out cheaper to buy the regular ones (ie do they go further? (or taste better))
Can't comment on taste, up to you - but lots of people say after trading down a brand they don't notice a difference at all but instead save lots of money. I write in my book Ausperity about this -my husband sneakily switched a big brand cereal to a supermarket one, knowing I was a big fan of the brand. He even had a bet with me that I wouldn't notice. I said of COURSE I would, and he revealed I'd been chomping the cheaper one for the best part of a week...
A great website is supermarketownbrandguide.co.uk - has 1000s of reviews of own brand products, and even has insider knowledge from factory workers who reveal which, say, own brand biscuits are made in the same place and way as the 'real' thing.

