A hidden tracking tool in the website for Reform UK collected private browsing data about potentially millions of people, often without consent, and shared it with Facebook for use in targeted advertising.
In some cases, this included sensitive information that could reveal a person’s political beliefs, such as details of those accessing forms to become Reform UK members, linked to a unique Facebook user ID.
Web archives indicate the tracking tool was in use for at least two years. The party removed it after being contacted for comment last week. The Information Commissioner’s Office (ICO) is examining the case.
Data that could reveal a person’s political beliefs is classed as special category and is subject to stricter protections by law because its misuse could pose “significant risks to the individual’s fundamental rights and freedoms”E
Are you irritating in RL? (light hearted)
Good Morning Wednesday 6th May 2026
