I think there are probably a lot of mis-uses of the word "exclusive", a bit like "fabulous" as in "a fabulous offer". Yes, I'm no doubt being ultra pedantic here, as "fabulous" now seems to be quite commonly used without thought as to it's original meaning. Like unicorns, for example, fabulous beasts that they are!
I got quite irate watching a programme last night when a chap kept referring to "access skin". A friend of mine does the same when talking about car insurance, "well, we had to pay the £200 access"