Note to Spire's marketing and/or publicity.
Before setting up a "question-and-answer" item on a popular social media site with the presumed object of presenting Spire as a helpful, caring organisation, it is best to ascertain which of the busy professionals will answer the questions, how many they will answer, and when.
The more questions answered, the better the impact of the advertisement. The sooner the answers appear the better (ideally a few each day, to keep your readers coming back for more, but the responders probably have professional duties to fill their time))
If the answers are to appear on a given day, you need to send a reminder to them when it is almost time to publish them, allowing time for them to fit into their schedule the necessary time to read all the questions and compose the answers, and to get the copy to the social media site.
If all that it negelected, the image left is of an organisation which can't be bothered to follow through. Not at all useful to your client.
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We all get aches and pains from time to time. When you feel these in your joints, it can quickly ruin your day. Keeping our joints healthy and pain free is important so that we can continue to comfortably enjoy everyday activities that bring us joy and keep us active. With this in mind, Spire Healthcare has brought you a panel of experts who will be on hand to answer your questions about looking after your joints.
Here’s what Spire Healthcare has to say: “Spire Healthcare is a leading independent hospital group in the United Kingdom, with 39 private hospitals and eight clinics across England, Wales and Scotland. Working in partnership with around 7,500 experienced consultants, Spire Healthcare delivered tailored, personalised care to almost 750,000 inpatients, outpatients and day case patients in 2020.
The Group’s well located and scalable hospitals have delivered successful and award-winning clinical outcomes, positioning the Group well with patients, consultants, the NHS, GPs and Private Medical Insurance providers. 90% of Spire Healthcare’s hospitals are rated ‘Good’ or ‘Outstanding’ by the CQC (or the equivalent in Scotland and Wales).”
Want to find out more about who will be answering your questions? Read about the panel of experts below:
Dr Gerard Sinovich
Dr Gerard is a Consultant in Pain Medicine, Chronic Pain and Anaesthesia. He is an expert at assessing and treating a range of different pain conditions and symptoms.
Mr Stephen McDonnell
Stephen is a University Lecturer in Orthopaedics at the University of Cambridge and Consultant Knee and Hip Surgeon working at Addenbrookes Hospital. His current practice is aimed at knee pain and arthritis, knee replacement surgery and the management of hip arthritis and hip replacements.
Mr Chris Gooding
Chris is a Consultant Orthopaedic and Trauma Surgeon at Addenbrooke's Hospital, Cambridge. He specialises in general orthopaedic surgery with a specialist interest in hip and knee surgery, specifically lower limb joint replacements, revision hip replacement surgery and sports injuries.
Perhaps you’d like to hear tips for treating joint pain or you’d like to ask if certain diets, exercises or alternative therapies could help you manage your aches and pains? Or maybe you’d like to know more about when and why you might need a joint replaced? Whether your question is about recognising arthritis, recovering from joint replacement surgery or supplements that can improve joint health, post it on the thread below. The expert consultants from Spire Healthcare will be back in July to answer a selection of your questions.
Everyone who shares a question on the thread below will be entered into a prize draw where one lucky Gransnet user will win a £200 voucher for a store of their choice (from a list).
Thanks and good luck!
GNHQ
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