Grandmanorm my friend did the Great Wall walk too and also two others. Each time she paid all her own expenses and had to agree to raise a certain amount of money for the charity before she was accepted to do the challenges. She did not ask for sponsorship but organised a number of fun events and close friends did help with these events and donate time and maybe cakes etc. All these were good social events attended by lots of people. She did a couple of things which would not have been so easy to do alone and paid every penny of her costs besides raising several thousand pounds for cancer charities. Things are not always so clear cut as we assume.
My fat balls bring all the birds to the yard
I'm not a pheasant plucker....

