It's interesting because this topic ran into 19 pages when I clicked on to it on MN. To be be expected considering their age demographic, they were far more au fait with this genre of music. Nevertheless I concluded the general consensus was they weren't too keen on the content either.
I remember having a discussion with one of my sons a while back on why black people choose to use the pejorative "n" word, I think he said it was something to do with them taking owner ship of the word. I still hate it, because it kind of assaults the consciousness a bit like the "c" word does, is that any better coming out of the mouths of women?, I personally don't think so. With that in mind, I believe the idea behind the video and song is for women to take ownership of how they are often portrayed as whores and described as such in male rap videos and to celebrate their sexuality. Having watched it I can't see a lot of difference, they still describe themselves as whores and there seems to be a porno element there, as always to appeal to the basest fantasies of men, which begs the question, why pander to those Possibly a pastiche, but personally hate all the overt fakery, are these images of women that will inspire young girls, and to what?? We live in times that seem to push impressionable young women to aspire to an ideal that is very false, and this video personifies that imo. As always with certain genres the language used is also not perhaps the words one would choose to use in front of the vicar!