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Roast Beef Butter

(28 Posts)
merlotgran Sun 01-Dec-19 17:09:39

I'm sure it's been around for a while but I've only just caught up with the M&S roast beef advert.

I've never heard of roast beef butter. Is it politically correct dripping??

Harris27 Sun 01-Dec-19 17:11:23

I’ve never heard of it either.

jura2 Sun 01-Dec-19 17:13:18

pardon ???? weird

MawB Sun 01-Dec-19 17:16:41

Heard everything. now!

merlotgran Sun 01-Dec-19 17:18:22


Callistemon Sun 01-Dec-19 17:49:59

Beef dripping?? grin

Are you having a beef merlotgran?

Boom boom

Elegran Sun 01-Dec-19 18:10:06

merlotgran Sun 01-Dec-19 19:18:36

I can't get it to open, Elegran

I've never heard of bread and butter roast confused

Callistemon Sun 01-Dec-19 19:21:19

I opened it
It sounds American

merlotgran Sun 01-Dec-19 19:40:01

Does it tell you what roast beef butter is, Callistemon?

Elegran Sun 01-Dec-19 19:40:40

I think it we would call it chuck steak. One of the other American names for meat from that front end of the beast is "English cut" so the term "butter beef" must be an American name.

Elegran Sun 01-Dec-19 19:42:09

It talks about it being a cut that is best cooked "wet" in a casserole or stew, so it must be a kind of stewing steak or pot roast.

Callistemon Sun 01-Dec-19 19:45:33

Chuck I think but it mentions all the cuts of beef.
I have no idea why it is called bread and butter

Perhaps an American gran may know

merlotgran Sun 01-Dec-19 19:49:27

The advert says, 'Sirloin of beef, matured for 30 days with a rich roast beef butter for extra succulence and intense flavour.'

So not a cut more suited to casseroling or pot roasting.

Maybe M&S have just made it up in the hopes there won't be an interfering old gran like me who would like them to tell us what on earth they're going on about. grin

M0nica Sun 01-Dec-19 20:11:08

I googled it and it simply means mixing butter with herbs and garlic, or whatever takes your fancy and spreading it over the join, leaving it to marinade for a few hours then roasting it and basting it with the butter.

I have been doing that to the Christmas turkey for years, mixing butter and salt and massaging it into the turkey breast so that the skin cooks beautifully crisp. DD and I love it.

merlotgran Sun 01-Dec-19 20:14:21

I do it with the Christmas turkey but I've never called it, roast turkey butter.

It's herb butter, surely?

annieway Thu 05-Dec-19 17:17:10

American here. I've lived in the North and South and both Coasts. Never heard of Roast Beef Butter or bread and butter roast. Some people will put a pat of butter on top of a good steak after grilling it to enhance the flavor but that's not called "beef butter".

MamaCaz Thu 05-Dec-19 17:53:19

Butter with beef extract or even dripping incorporated into it? Can't think how they could call it 'beef' butter unless it has some form of beef in it!

MamaCaz Thu 05-Dec-19 18:17:02

I notice the ad says that the beef is "in" this rich beef butter. I wonder if the product ingredients would give us a clue.

I suspect the ad exaggerates anyway - can this beef really "literally" melt in the mouth? grin

Missfoodlove Thu 05-Dec-19 18:26:51

As MOnica says it’s basically a butter marinade.
I have used tarragon and garlic butter, just massage in to the joint and refrigerate for 24 hours then cook.
Best used for joints with little fat!!

merlotgran Thu 05-Dec-19 18:59:33

Then it should be called, 'Herb butter' and not 'Roast Beef Butter.'

Callistemon Thu 05-Dec-19 19:26:19

Oh, like garlic butter

It's rather pretentious then.

Canalboatgranma Thu 05-Dec-19 19:31:08

Let's not forget that this M&S beef is £25 per kilo!

merlotgran Thu 05-Dec-19 19:34:09

DH reckons you can't smear a joint with roast beef butter unless it's the butter which has previously been smeared over the beef before roasting then when it's cooked it's drained from the joint for future use.

Then you can call it dripping roast beef butter. grin

Missfoodlove Thu 05-Dec-19 19:42:43

Its no different to butter chicken.
Hardly pretentious.