Failing care homes-a cash cow or a human tragedy? ?

DD works as a senior carer in a home that has just had a damning report for everything except the care given to residents. The home is privately owned by a family and the owners (who show their faces about once a month) don't have a clue on how things should be. The manager will get his hands dirty in a crisis but needs telling what to do.
They are under staffed on nearly every shift. DD has had endless heated "discussions" with them.
I could write an essay

Unfortunately there are not enough care homes to go round so it is difficult to avoid the bad ones. When I was looking for my parents I did in fact choose a home which was not rated as outstanding or even good but I liked the atmosphere there. Both my parents were happy there and could be together until my dad died in the summer. Now my mum is in the dementia unit but she is content. It is not perfect but I can keep an eye on things and can see she is well cared for.
Unfortunately the one my mum is in is owned by Four Seasons but we have been assured that the fact that the holding company has gone into liquidation will not affect us. They are hoping to sell the care home branch.

Maybe in certain cases the owners see individual care homes as an investment but it is not sustainable as care workers are difficult to find and constantly move from one home to another. Brexit will make this even more difficult.

The majority of care home residents are paid for by the council which pays as little as possible. The self-funders subsidise but if there are not enough self-funders there is a huge short fall.

The CQC visit unannounced for two days in the year so they cannot be aware of all that goes on.

Until councils are prepared to pay the going rate and care workers are valued and paid accordingly the system will fail and continue failing.

CQC are indeed impotent.