I agree Labradora and Nannan2, it’s such a shame. It’s a special pity that some people sneer about it. My grandparents saved all year to take their children to Blackpool for a weeks holiday. It needs great investment and some kind of quirk to attract families or groups . Whitby has Goths, witches and Star Wars. Morecambe had, then lost Womad but still has the Midland and its beautiful bay. Blackpool has the pleasure beach and the tower plus fantastic beaches. The poverty and deprivation is sadly more evident than in the smaller resorts
Let’s hope some clever entrepreneur comes up with a cunning plan
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