Joelsnan providing a good standard of living is completely irrelevant as to whether Assad cared for his people. He headed a repressive undemocratic government, which arrested and tortured anyone who disagreed with it. All power lay in the hands of the small Alawite Islamic sect and the Syrian war started when his people rose up against him and his repressive regime.
One of the outstanding events of the early days of the revolt was when a 13 year old boy, Hamza Ali Al-Khateeb died while in the custody of the Syrian government in Daraa. He was detained on April 29, 2011 during a protest. On May 25, 2011, his body was delivered to his family, having been badly bruised, along with burn marks, three gunshot wounds, and severed genitals. Hamza's family distributed photos and video of his body to journalists and activists.
I suppose you would describe this and other actions at the time as signs of Assads care for his citizens.