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News & politics

Iceland Christmas advert banned.

(174 Posts)
GrannyGravy13 Fri 09-Nov-18 09:46:30

I have just watched this Iceland advert on Utube

I would rather have this screened than some of the other tacky and twee Christmas adverts which have already started.

Do you wise gransnetters on here think it has been banned because it is true and an uncomfortable watch for all big business out there who would rather just continue to sell us stuff that we do not need, whilst destroying this beautiful planet and its amazing wildlife at the same time.

gillybob Fri 09-Nov-18 09:57:21

I’ve watched it too GrannyGravy (prompted by 12 year old DGD) . It is very sad but I agree it should be shown . It sends out a much better message than the “gimme gimme gimme” adverts we are bombarded with !

gillybob Fri 09-Nov-18 09:58:18

GrannyGravy13 Fri 09-Nov-18 10:03:17

Thank you gillybob for posting the correct link, I am a bit of a "technophobe"

EllanVannin Fri 09-Nov-18 10:03:53

I can see how it wouldn't have gone down well-----because it's the hard-hitting truth ! Bring it on.

oldbatty Fri 09-Nov-18 10:18:30

Gosh, thats very hard hitting. I refuse to overspend and go mad at Christmas and always have done.

I have been massively slated for this on many occasions. On Mumsnet there appears to be an all year round thread where people compare notes on wrapping paper and get excited about Christmas Eve boxes.

trisher Fri 09-Nov-18 10:23:58

It's brilliant. It seems we have to be fed a diet of consumerism and aquisition at Christmas and nothing else. It's hard hitting but honest. Isn't Christmas political any way? All that stuff about being born in a stable, or is that just a bit too distant and obscure for the advertising watchdogs?

MawBroon Fri 09-Nov-18 10:31:11

Brilliant - needs sharing and spreading as far and wide as we can. 😡

Anniebach Fri 09-Nov-18 10:31:12

It seems it is political because it is linked to Green Peace

Squiffy Fri 09-Nov-18 10:36:07

Wow! I think it's very brave of Iceland to produce such an advert at all, let alone at Christmas when all the other stores' adverts will be coated saturated in saccharin sweet commercialism!

Instead of banning it, I think Iceland should be allowed to air it free of charge!!

GrannyGravy13 Fri 09-Nov-18 10:39:40

I have always overspent at Christmas, and I know it is time to stop this senseless habit!!

This year I am shopping with a different attitude realising this whole consumerism / commercialism has gone too far.

I have brought ethically and practically for GC, I am refusing to buy plastic tat that will be discarded by the New Year (Lego is plastic but 2 of my GC get so much pleasure and play with it daily, so I have made an exception for Lego)

As for the AC if they want something they buy it, so I think they may get an activity, I will offer to babysit and they can go out for dinner etc.

I am against animal testing for cosmetics etc, so any toiletries purchased will be ethically sourced.

EllanVannin Fri 09-Nov-18 10:48:20

Countries are being decimated in the name of a " must have " society. Trees are the habitat of umpteen wildlife and also act as " dams " during rainfall yet are vanishing at a break-neck speed just to provide for a never ending flow of consumers who " must have " the latest furnishings and fitments.
Take this fracking for instance how many people are objecting because it encroaches on land ? Motorways being built where people are losing their homes. Isn't this the same for animals who don't have a voice ?
The main subject about the removal of trees is all the flooding that has occurred worldwide including our own country. The rain forests don't flood simply because of the trees en-masse in those areas.

Squiffy Fri 09-Nov-18 10:49:42

I've just googled to see if there's a petition to reinstate the advert, but can't find anything. There seems to be so much sharing going on (Twitter, MN etc) that I suspect the ban has misfired a bit anyway!

felice Fri 09-Nov-18 10:55:25

Just watched it, why has it been banned, DD says it has been shown on Belgian French TV as an example of what should be shown it was on a programme about consumerism, and questions were asked why Britain had banned it.
I didn't know what she was talking about so glad I now understand.

Squiffy Fri 09-Nov-18 11:05:51

felice It's been deemed too political, allegedly!! angry

Delibes Fri 09-Nov-18 11:14:08

The Story Of Stuff

felice Fri 09-Nov-18 11:16:50

The ban has definately misfired if it is being shown as a good example of advertising in other countries.
I wonder if it had been introduced by David Attenborough would it have been shown???

Mabel2 Fri 09-Nov-18 11:21:08

Extremely well done advert, don't see why it should be banned. It's no more hard hitting than the charity adverts showing elephants being murdered or bears in cages. Although not sure just how much palm oil is used in own brand products of a predominantly frozen food shop. But well done Iceland, much better than the stupid carrot on other supermarket ads.

shysal Fri 09-Nov-18 11:59:13

I like it, don't think it should have been banned.

Granny23 Fri 09-Nov-18 12:01:05

Well we all know what to do then. Share, share. share on Facebook and Twitter. Thanks for the link Gillybob

Blinko Fri 09-Nov-18 12:01:14

This Christmas the adults in our family are doing Secret Santa, organised by DGD as a non participant. There's a budget of £25 for the gift and we only buy one each. The children's gifts are unaffected. They'll get the usual shedloads, I expect. So hopefully this year will prove a little less expensive.

goldengirl Fri 09-Nov-18 12:03:45

Perhaps the group who banned it have a very guilty conscience! Well done, Iceland for reminding us what is happening. I hope they follow it up with what we can do to actively help.

Sar53 Fri 09-Nov-18 12:09:09

Just watched it, very powerful and really makes you think about what is happening to our planet.

Christalbee Fri 09-Nov-18 12:09:35

I love that Ad, promotes the truth very well indeed. No wonder big companies won't allow it!! Can't stand most of the other 'so twee' christmas adverts. Especially the one with the carrot!! It's the sort of thing that should be shown in schools rather than some of the politically correct crap they get thrown at them these days. ....

jenpax Fri 09-Nov-18 12:14:44

Just shared on my face book I for one won’t be silenced like that!