It's hardly surprising that the Leave campaign was so successful considering the much hyped and leveraged benefits it promoted. Disregarding the big red bus and that £350 million - which wasn't really a promise was it, more a 'look-what-we-could-do-with-all-that-money'...
There was also the reassuring "Absolutely nobody is talking about threatening our place in the Single Market” from the so-called "godfather" of Brexit, Tory MEP, Daniel Hannan who, presumably, knew his onions.
The single market - with regulations set and enforced in Brussels - did restrict us acting more sprightly in certain sectors where our trade dealings with the US or Asia were more important than Europe. If truth be told. And then there was the push for monetary union.
In short, the benefits outweighed the disadvantages - what was not to like?
It's rather ironic though that we have 'ancestral' rights in the creation of the Single Market, which is now a very definite 'No-No'.
Maybe this influenced the vote for Brexit? I can't believe that all Leave voters simply had a gut reaction and didn't see the perceived benefits - and vote for them.
I'm being the devil's advocate here. I've just looked at the historical reference to the advocatus diaboli - it was an official position within the Catholic Church, the Promoter of the Faith, one who "argued against the canonization (sainthood) of a candidate in order to uncover any character flaws or misrepresentation of the evidence favouring canonization"... or the verification of a miracle. 