Plan B is the snappy name for their environmental policy Ana. It has been for several years now. There was a long way to go when they started - and I last time I looked they are still selling convenience food in aluminium baking trays. (aluminium smelting uses vast quantities of energy and I for one don't have recycling of aluminium in my area.) You have obviously not been concentrating on their corporate messages ana Keep up!! After all it is "your m and s" To busy being "inspired" by their new collections and window displays maybe (this terminology from a customer feedback questionnaire)
There was an article in a health magazine that said that fewer than half of us can understand the jargon that comes with our medication, so GPs need to spend more time explaining in simple language.
My local ASDA is advertising for staff. Big sign up telling applicants "the adventure begins here". Bless them for trying but really, is working for ASDA an adventure? The word "inspiring" is much overused and generally abused too. Any other examples?