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Advertising to the over 50s - what's the best way to do it? £150 voucher to be won NOW CLOSED

(30 Posts)
MetteGransnet (GNHQ) Thu 07-Sep-17 11:00:40

We want to know your thoughts about advertising - in particular how advertisers could improve in their marketing to people over the age of 50.

Everyone who takes part will be entered into a prize draw where one winner will receive a £150 voucher for the store of their choice (from a list, includes Amazon, M&S, Debenhams and lots more!). All data is confidential.

Here's the link: www.surveymonkey.co.uk/r/WTQ8QCD

Thanks and good luck with the prize draw!

NanKate Thu 21-Sep-17 21:50:45

All done and dusted.

oldperson Fri 22-Sep-17 11:53:19

done. Is it just me, am I unique? I never look at ads, they annoy me. Of course they are going to say they are the best so why would I believe them.

DerekY Mon 25-Sep-17 05:43:11

In general I think that most of the adverts are southern middle england based . The people have excellent houses and have that far away look in there eye. When really some are disabled with artheritis,lonley, spehding time on doctors or hospital appointments, Not at all like those potraide in the ads

Esspee Mon 25-Sep-17 13:32:40

At the end of the questionnaire you are asked for your GN nickname and email address. This negates the whole idea of this being an anonymous forum.
With that information we could end up receiving targeted advertising based on information about us which has been gleaned from our posts.
I think GN has been remiss in allowing this. My advice to all is do not complete the questionnaire.