As someone who deals in antiques (which is simply a posh way of describing second hand items which are over 100 years old) the attitude towards pre-used has changed massively even in the last few years. There is no longer any stigma about buying second user. Indeep many younger people are turning against fast fashion because of the resources it consumes.
This also applies to "brown" furniture because now many people are realising how sturdy and well made it is compared with mass produced rubbish.
However not everyone share these conservationalis views and there is also the element of taste. If a second user item does not appeal aesthetically then no amount of argument will make it so. Some mums just want "new" for their babies. I dont understand this because babies dont know what they are wearing but there is is!
Good Morning Tuesday 12th May 2026


