The ad is called Let Life Happen and shows a little boy vandalising his (very nice) home: emptying out drawers and strewing his mother’s clothing all over her bedroom, deliberately spilling his little sisters paints whilst she is using them, smearing the paint on himself and walls, throwing things around a room causing breakages, standing (strutting) on the furniture - and all watched by his mum who sits passively without intervening.
It’s an ad for JL Home Insurance, which they have described as ‘playful’.
Without watching the ad - and just on my description - I wonder what your reaction would be?
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