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Celebrity Endorsements

(111 Posts)
JeanneLeFol Sun 14-Nov-21 08:32:27

Is anyone out there actually influenced to buy anything due to celebrity endorsements?
Personally it has the opposite effect on me. I can’t stand a well known actress who is the face of Lancôme so I would never ever buy the perfume.
Flicking through the Style supplement of The Sunday Times ( or the Pseudsday Times as my late sister used to call it ) the reader is confronted by one sulking celebrity after another, toting an ugly handbag or dressed in a coat more suitable for Widow Twanky and the public are expected to be impressed.
How about you ? Do you buy fashion and accessories because your favourite actor/ celebrity endorses it ?

Doodledog Sun 21-Nov-21 10:57:57

That’s a great example of how an endorsement can backfire. It’s a risk when a company wants an ‘edgy’ celeb to endorse their product, as they walk a fine line between rebellious and scandalous. Look at Kate Moss who was the face of Rimmel- when she was caught doing drugs with Pete Docherty it was really awkward for them.

Also Jade Goody (perfume) and Kerry Katina (Iceland) fell from grace quite spectacularly, although their image was, erm, rather different from KM’s.

Mollygo Wed 17-Nov-21 17:13:46

Boz

Had a giggle last night watching Johnny Depp flamboyantly playing a guitar with a Wolf in the desert for "Dior Sauvage". It was so OTT I will remember it.

Boz Thanks for telling me that was Johnny Depp. I fast forwarded the ad, but I didn’t know who it was.

dolphindaisy Wed 17-Nov-21 16:37:57

Like many in here I deliberately avoid anything advertised by a celebrity. What I really hate are "celebrity collections " I don't believe for one minute the celeb has sat down with a box of crayons and designed the pattern for bedding or cushions.

Alegrias1 Wed 17-Nov-21 12:37:09

.

Boz Wed 17-Nov-21 12:27:02

Had a giggle last night watching Johnny Depp flamboyantly playing a guitar with a Wolf in the desert for "Dior Sauvage". It was so OTT I will remember it.

songstress60 Tue 16-Nov-21 19:58:00

I am not influenced by celebrities, in fact I detest most famous people, as I think they are all over-paid egomaniacs, and when they started telling us to "stay at home" to protect the NHS from their mansions with parks as gardens! What a cheek especially when some people lived in flats with no gardens.

Hilarybee Tue 16-Nov-21 18:47:15

BOZ
Well yes I’ve obviously been influenced by Claudia winkleman/head and shoulders advert.
See my previous post ( can’t work out how to quote previous Comment)

honeyrose Tue 16-Nov-21 18:02:41

Sorry everyone, I mentioned Gloria Winkleman in a previous post (about Head & Shoulders shampoo). I should of course, have said CLAUDIA Winkleman. I knew it wasn’t quite right - silly me!

annodomini Tue 16-Nov-21 16:25:17

Claudia Winkleman?

Alegrias1 Tue 16-Nov-21 16:24:14

Clearly the H&S ad didn't work very well...

Claudia Winkleman

Germanshepherdsmum Tue 16-Nov-21 16:20:46

Well not me, for one.

Boz Tue 16-Nov-21 15:35:20

honeyrose

Does anyone wonder whether Gloria Winkleman actually uses Head & Shoulders shampoo? Her hair is impossibly shiny. Mine doesn’t look like that after using Head & Shoulders. ?

Irritates me,too.
Is anyone daft enough to believe GW looks like that after h&s shampoo.

f77ms Tue 16-Nov-21 15:29:03

Is it the Daisy Daisy Daisy ad. It drives me nuts but I am easily irritated these days

Mollygo Tue 16-Nov-21 15:25:39

Germanshepherdsmum

I find Tesco candles perfectly adequate. Gwyneth P gets up to some very odd things, are you sure the candles are for illumination??

Just noticed this. ????

Alegrias1 Tue 16-Nov-21 13:06:19

???

Germanshepherdsmum Tue 16-Nov-21 13:05:16

I’m sure it would bring the crowds in! Go for it!

Alegrias1 Tue 16-Nov-21 13:04:37

The power of advertising

Alegrias1 Tue 16-Nov-21 13:04:09

Then power of advertising. I googled Dunfermline Conference Centre. I remember it now. I went there for a course, once. It was snowing. Nice restaurant.

Do you think they would like me to endorse it for them? I'm not much of a celebrity...

Germanshepherdsmum Tue 16-Nov-21 13:02:40

Perhaps I should visit then, but don’t think I will avail myself of the conference facilities ?

Alegrias1 Tue 16-Nov-21 12:57:46

Dunfermline is very nice, though. Lovely cathedral. (abbey?)

Germanshepherdsmum Tue 16-Nov-21 12:52:25

I have an ad for Dunfermline Conference Centre. Big brother hasn’t twigged that a) I’m retired and b) I live in Norfolk.

felice Tue 16-Nov-21 12:38:23

There is an Ad for Kiwi fruit on here just now, and it lasts 2 minutes 12 seconds, yes sad I timed it.
Not sure who the Woman in the Ad is but I worked out the children were eating 5 Kiwis a day, the Father even had one thrown at him as he entered his car.
There is another 3 min 30 sec one for Wine.
Needless to say I record and fast forward most of the time.

Germanshepherdsmum Tue 16-Nov-21 12:36:10

I find Tesco candles perfectly adequate. Gwyneth P gets up to some very odd things, are you sure the candles are for illumination??

Oldwoman70 Tue 16-Nov-21 11:51:16

I think most of the "celebrity" endorsements are aimed at young people - let's face it would anyone on GN pay £85 for candles just because they were endorsed (and sold) by Gwyneth Paltrow?

Jaylou Mon 15-Nov-21 22:02:48

I don't tend to watch live TV, I am always playing catch up with my recordings. This gives me the luxury of being able to fast forward through all the adverts and ignore them all.