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sexist advertisment from Gap y

(144 Posts)
Nelliemoser Mon 01-Aug-16 19:28:44

Let Toys Be Toys - For Girls and Boys
6 hrs ·
www.facebook.com/lettoysbetoys/?fref=nf
See the link This is dreadful.

A promotional email from Gap has sparked Twitter controversy, with boys presented as future Einsteins, and girls presented as social butterflies concerned with what's "in" at the playground.

@PsychScientists sent us the photos which are still drawing comments, such as:

"This kind of sexism bothers me as a physicist, a scholar, a social butterfly, a female, and a mom of a girl." (@profWAHM)... See more
Let Toys Be Toys - For Girls and Boys's photo.

mcem Thu 11-Aug-16 18:15:29

Do surly boys grow up to be surly grandads?

Ana Thu 11-Aug-16 18:22:15

Surly not? grin

(Sorry, couldn't resist)

LumpySpacedPrincess Thu 11-Aug-16 18:41:12

JessM I couldn't agree more with toxic masculinity, it's no surprise that 90% of the prison population is male. Our children should not have to identify out of their biology, they should be able to grow up and chose what they like to wear and play with, without judgement.

Marmark1 Thu 11-Aug-16 19:21:17

oh,I see,if anyone disagrees with you little feminist,you will run to teacher and get them banned.Silly little things.Us real women will never be brow beaten.if my god daughter wants to box and play for the football team she will.Dont watch adverts,don't take any notice of them.

LumpySpacedPrincess Thu 11-Aug-16 19:29:01

It's not just ads is it, look around at the way women are represented in the press, compared to men. How women are presented on tv, compared to men. How women are presented in every aspect of the media, compared to men. It is right that we challenge it, question it and demand better for our daughters and granddaughters.

Marmark1 Thu 11-Aug-16 19:37:16

Why better,I thought it was equality you wanted.
And,men and women are different,viva la difference,
Give me a real man any day.

Nelliemoser Thu 11-Aug-16 19:54:34

This woman managed to escape the stereotype. A mighty girl in what still is largely a man's world.
Perhaps we could find out how she avoided all the sterotypical myths and predudices about what women cannot do, or what they might want to do, someone could learn from it. What's more she has defied possible racial predudice.

The Sky at Night presenter Maggie Aderin-Pocock: OBE

Jalima Thu 11-Aug-16 19:58:19

What we like at 7 is not necessarily a predictor of what we may become or what we think as adults.
As a 9 year old girl I loved my toy gun with 'caps' that made a loud noise and used to play cowboys and Indians.
However, the thought of Donald Trump as President of the USA gives me nightmares.

annodomini Thu 11-Aug-16 20:01:55

My teenage GD went through the 'pink princess' phase about ten years ago and still likes to have nice dresses appropriate to the occasion. But she is now an Army Cadet and a Scout and enjoying all kinds of outdoor pursuits. She and her brother love their annual skiing holiday equally; both can cook and bake competently. Her brother is a computer nerd!

jinglbellsfrocks Thu 11-Aug-16 20:06:56

Oh this is rubbish. Girls are most likely to prefer feminine pink stuff in the main, and boys the ough ough stuff. Nothing wrong with that, so long as he ones hat want o play with opposite toys are allowed to do so when they want to. And when, honestly, does that not happen? hmm

Big fuss over nothing. Agree with Dicky. And he did not go anywhere near breaking Futuna guidelines.

jinglbellsfrocks Thu 11-Aug-16 20:07:48

Should read 'rough tough'

jinglbellsfrocks Thu 11-Aug-16 20:09:14

jalima I was so scared of caps! grin (love 'em now)

jinglbellsfrocks Thu 11-Aug-16 20:09:52

'forum guidelines' btw

GandTea Thu 11-Aug-16 20:10:57

Spot on Marmark1 "viva la difference"

If men/women have the same abilities/skills/aptitude etc. they should compete on a level playing field. But we should not have this 50/50 mix just because the numbers should be equal. Many women do not wish to pursue the same jobs etc. as men, likewise many men do not want to pursue the same jobs as women.

Few men have the aptitude to become nurse and few women would wish to enter heavy engineering, unless they love grease and broken nails. Horses for courses. Before you jump on me, I am well aware that there are many exceptions.

Jalima Thu 11-Aug-16 20:14:17

jingls I thought you were entering the GN Olympic spelling event, worst spelling wins.

I am surprised about the computer programming though. 50+ years ago thee were more men than women on computer programming courses, but I thought it was beginning to even out more these days. It requires logic and women are more logical as good at logic as men imo.

Jalima Thu 11-Aug-16 20:16:20

Ah, though, ~GandTea, there is engineering and engineering! We have an engineer in the family and it doesn't all involve grease and broken nails, although perhaps the men carrying out the work to her specifications may break a fingernail or two. wink

jinglbellsfrocks Thu 11-Aug-16 20:18:16

grin It's this mini iPad. Every letter has o be dabbed hard. And I've got a delicate touch. smile

Jalima Thu 11-Aug-16 20:19:11

no excuses, you are going for gold grin

LumpySpacedPrincess Thu 11-Aug-16 20:21:42

Sadly jingl children are often stopped from playing with toys assigned to the opposite sex, I work with 5 year olds and I often see dads react in disgust if their boys play with inferior, female toys. Gender stereotyping is very real and it has a very real effect on girls and women. It is not fair to dismiss something which is so harmful. Nellie she is indeed magnificent and puts much of her time into fighting stereotypes. There was a horrible article in the daily hate that she was only given the job because she was a black woman, not because she is a hugely talented scientist. Women like her are part of the solution!

JessM Thu 11-Aug-16 20:22:18

Interesting amounts of "anti-feminist" venom on this thread. Would any of you like to explain what your problem is with wanting children not to be categorised from an early age?

Jalima Thu 11-Aug-16 20:24:19

I think that in families where there is more than one child and they are of different sexes there is an opportunity to play with what is termed 'gender-appropriate' toys (not my term btw).
However, in families with same-sex siblings or with one child, it is not so easy.

I like Maggie (she talks a bit fast, I have to concentrate to keep up) but what she has to say is always interesting and enjoyable.

Jalima Thu 11-Aug-16 20:25:16

that wasn't a reply to JessM btw, it was a x post.

LumpySpacedPrincess Thu 11-Aug-16 20:30:50

Oh but JessM Y'knows how are fluffy ladybrains make us love the pink and sparkly stuff. wink

Jalima Thu 11-Aug-16 20:35:43

Do you mean like this bit of sparkly stuff?
(I mean on his face, not him)
[[https://twitter.com/estwebber/status/762561181575966720/photo/1?ref_src=twsrc%5Etfw00

Jalima Thu 11-Aug-16 20:36:19

sorry:
twitter.com/estwebber/status/762561181575966720/photo/1?ref_src=twsrc%5Etfw

#fluffbrain