In addition, you may be interested to know, his daughter was on the same course as my daughter at university. The course was medicine, the university was a well known and highly regarded London School of Medicine. The fees at the time were £1000 per year. A couple of years after qualification Branson's daughter quit medicine in order to run/manage/oversee her father's business empire. Medicine is a highly sought after course, and requires top grades at A level in order to be accepted on to a course, and for anyone to take a six year course, to qualify as a doctor, and then to abandon that profession in favour of working for her father (something she could have done without a medical degree) borders on immoral in my opinion. Someone else could have been on that course and now be working in the NHS. Had Branson's daughter chosen to continue working as a doctor, there would not be a problem, but she chose instead to work for her father. For me, that is a problem.
Whilst this may not be related to selling particular papers on Virgin trains, to me it smacks of the usual self interest and arrogance of the rich who run our businesses and services.