I can see that in some areas, demand can be manufactured, but I don’t see the relevance of the iPhone comparison in this context.
Demand can be manufactured almost anywhere. Do you use milk? 40 years ago, did you know you wanted skimmed milk, or semi-skimmed? Or oat milk? Or almond milk?
20 years ago we were all happy with a nice little clamshell phone, until we were told that it was possible to send texts. Or use Google maps. Or Facebook on the move. Then we all wanted a smartphone. Well not all, but you know what I mean 
The real meat of the Hancock story is that he may have improperly given his girlfriend a job, or given contracts to her family's firm. But some tabloids have decided that a better story would be the wronged wife, and what she thinks, and what she looks like. Then that becomes the story because the tabloids promote this as the real story.
My opinion, others may disagree.