M&S miserable models in adverts / emails

So agree with you click etc click.

I complained to Cefinn (now closed down) as their clothes were lovely but the models looked like they loathed the clothes and their job.
Same with Me &Em. Really love their clothes but gosh, the models are miserable.

I thought how miserable and thin the models were at M and S, it puts me off.

I think the days when models looked attractive and poised and knew haow to move and display clothes has long gone.

I often wonder where some of these so called models are recruited from.
Ordinairy run of the mill woen, waiting at bus stops?

That’s completely untrue. Models are not in control of the situation. They are told how to pose/look. The model is the end game not the director.

Oh my word! These models look like they have just been told that they have to pay the company to allow them to model the clothes, not that they are getting paid to model.

Yes we understand that MickeyD, but surely they would want them to at least look as though they're happy in the outfits they are wearing? We as customers are'nt going to be tempted to buy clothing that dont make those women look comfortable and happy in them.

Watch any of the fashion shows, TV adverts, magazines etc and the girls and boys always have such miserable faces. It's as if they don't like the clothes and have been forced to wear them. If only they'd smile, it might encourage more people to buy the product.

WithNobsOnIt

I think the days when models looked attractive and poised and knew haow to move and display clothes has long gone.

I often wonder where some of these so called models are recruited from.
Ordinairy run of the mill woen, waiting at bus stops?

It's where 'talent spotters' find the majority of them. If you look at the history of most of the top models they were spotted in the street, on a bus, in a shop etc.

A lot go through model agencies, they apply to them.

eazybee

The model with her legs spread wide is adopting that pose because wide-legged trousers are not a flattering look for most women of average height and weight, which represents most M&S customers; they need tall very slim women to carry them off. The three pictures above show women wearing slim-legged jeans which are far more attractive for the average, common British shape.
As for the angry scowls, I do not understand them at all.

Lily Allen and Ellie Goulding always have their photos taken with their legs wide open and scowling. Just ugly and they look like hookers.