But it's not just about knowing them.
If you have busy lives the challenge is matching up dates with availability and the time invested in the planning. So many people want to do things last minute now I think.
My son (the one that failed to book the super-car experience
) has subsequently booked more driving and other "adventures" himself - but he's just booked online/with the company when he fancied it. He has booked directly a few days ahead or even, in the case of a whale-spotting trip, on the day itself.
Three or four years ago his fiancée booked a circus day and loved it and said how she'd like to do it again (she sent me photos and videos) so I bought her another (flexible) day or series of lessons for her birthday (directly with the company) as the venue was only a short drive away. I honestly don't think it was ever used.
This year I sent cash to my son for her birthday and soon got photos of her twirling about in her new coat!
I think I won't be trying any experiences as gifts for people in future.
On the other hand, one daughter loves a gift of annual parking at her local nature reserves and we do that for her each year. You could argue that it's an experience as she goes there to walk.