I share the unease expressed by others about the potential for vulnerable people to be exploited. I think I've also spent too much time working on the dark side (like Brendawymms post above) Regular exposure to folk who are prepared to exploit or abuse others makes you aware of how many of those type of people live alongside us.
As we age, our sight, hearing and mental faculties begin to deteriorate, which lowers self confidence. We do become more vulnerable. A telephone line isn't the best way for isolated older people to have some human contact.
I'd feel happier if Esther Ranzen would campaign to protect day centres, home care and other essential services which are being cut and slashed. We need more of those services, not less. I understand the financial reasons for meals on wheels, for example, moving from the provision of a hot meal at mid day to a delivery of meals that can be microwaved over the week. I know that many elderly people welcomed the daily visit from meals on wheels, because of the friendly social contact. Also, how quick the drivers were to alert the social work team if someone didn't answer their door, which would mean our duty social worker calling round to make sure everything was ok. It's human contact that we need when lonely, if no family live nearby, or family relationships have broken down day care centres etc are an important way of supporting isolated and vulnerable older people. Our neighbour is 93, and has fantastic support from her family so she can continue to live in her own home. She also has twice daily visits from home care, and 10 - 4 pm day care, transport provided by the local authority.
I don't want to be overly negative about ER or her ideas, but the isolated and vulnerable elderly are a very different target group than children and I'm not convinced about silver line