John Lewis Christmas advert.

I think you'd have to go a long way to beat Sainsbury's Christmas ad with Mog The Forgetful Cat - especially when it included Judith Kerr. Not that any of them encourage me to go to one particular store for my Christmas shopping. It still comes down to price and convenience.

A very politically correct advert. ?I’ve only ever been in J Lewis once, for a wedding outfit ( I didn’t find what I wanted). I don’t see why they can’t actually show their products. I find most adverts annoying. Time to put the kettle on! ?

Find them depressing and sad.

Most of the costs were for advertising slots on tv, actual cost of ad not eye watering figures mentioned.

Test run for Gransnet.

I think it was more about showcasing their PC credentials than Christmas.

Well, several people have said it, but what’s so “PC” about an alien in the woods? Am I missing something here?

I actually like it more the more I see it.

Still don't like the advert. In fact until today I've been extremely disappointed with all the Christmas adverts.

But Aldi has saved the day ... Marcus Radishford ..

www.youtube.com/watch?v=MIL8Kl-r0bo

BazingaGranny

£8 million to make the advert? What an utter waste of money. Redundant JL workers, hungry children in this and other countries. What sort of a world do we live in? And what priorities are we making? Am clearly hugely out of touch with life today!

Was it £8 million to make the ad? Or does that include the broadcasting time?

PS. Just seen Periwinkle's post.

growstuff

BazingaGranny

£8 million to make the advert? What an utter waste of money. Redundant JL workers, hungry children in this and other countries. What sort of a world do we live in? And what priorities are we making? Am clearly hugely out of touch with life today!

Was it £8 million to make the ad? Or does that include the broadcasting time?

Broadcasting time

growstuff

PS. Just seen Periwinkle's post.

Same here!

I should be in bed. I'm not making any sense at all.

Shoppers gonna shop, regardless of the advert.
Nobody has said it has driven them to go and spend more.
Perhaps it's a subliminal thing, though.

Very po faced advert. Nothing whatsoever to do with John Lewis. Doesn't encourage me to go off on a shopping spree.